Sales infrastructure for multi-brand building-materials retailers
A builders’ merchant may be the official dealer of one ceramics brand, yet sell sanitaryware, taps, wallpaper and construction chemicals from a dozen others — each with its own spreadsheet, PDF catalogue and discount scheme. Wemeep consolidates them into one catalogue, one pricing scheme, one quotation flow and the retailer’s own storefront. Manufacturers publish the product data that feeds it.
The problem we picked
In building materials, the product record is owned by the manufacturer but consumed by thousands of retailers and dealers — most of whom carry dozens of brands at once. Today it travels as spreadsheets and PDFs. Every hop introduces a copy, and every copy drifts: a discontinued SKU still gets quoted, last year’s price wins a tender, a technical attribute is wrong on the storefront.
The cost lands on the retailer first — hours per quotation, and lost tenders — and on the manufacturer as returns and disputes. Generic e-commerce platforms don’t solve it because they model a single store with a single supplier, not a multi-brand seller working off one shared product record.
Wemeep models that network directly: one canonical catalogue, controlled brand access, versioned prices, and quotations and storefronts that read from the same source.
How it works
- 1
The retailer consolidates its brands
Products from every brand carried land in one catalogue — pulled from the central catalogue with approved brand access, or imported from the retailer’s own spreadsheets. Manufacturers publish that canonical data once.
- 2
The retailer sets its own commercial rules
Brand and product-group discount rules produce a versioned sales price list. An active list is immutable, so historical quotes stay reproducible.
- 3
Quotations and the storefront share one source
Quotes are built from that catalogue and priced by those rules; the storefront publishes the same records, so catalogue, quote and storefront can never disagree.
What is built
Six modules on one data model. They are not integrations of separate products — a product in the catalogue is the same record the price list, the quotation and the storefront read.
Not a mockup — rendered by the same production component that produces customer-facing quotes. Company and price data are illustrative.
Catalogue & import
A single canonical product record with brand access control, and a staged spreadsheet import: parse, validate, match, preview, approve. Nothing is written until the customer approves the preview.
Quotation lifecycle
Draft to acceptance: automatic numbering, tracked revisions, a print-ready A4 document, and a single link the buyer opens in a browser to accept or reject.
Dealer storefront
A storefront on the retailer’s own domain, fed by the same catalogue: controlled theming, homepage sections, SEO settings and versioned publishing.
Pricing
Versioned sales lists with quantity tiers, currency and tax definitions. An active list is immutable — a change ships as a new version, so historical quotes stay reproducible.
Customers & team
Company-level customer records, team invitations, roles and permission-based authorisation.
Security & infrastructure
Tenant data is isolated at the database level with row-level security, every meaningful action is written to an append-only audit log, and the platform runs on Cloudflare’s global network.
Where we are today
Wemeep is in early access. The catalogue, import pipeline, pricing, quotation lifecycle and storefront modules are built and running; we are onboarding a small number of design partners by hand rather than opening self-service signup.
We publish this openly because the alternative — implying scale we do not have — is the fastest way to lose the trust of both a first customer and a first investor. The product screenshots on the Turkish site are explicitly labelled as sample data for the same reason.
Commercial terms are quoted per customer; we do not publish price tiers while pricing is still being shaped with design partners.
How the platform is built
Multi-tenancy is the hard part of this category, so it is enforced where it cannot be bypassed.
- Isolation at the database, not the query. Every tenant-scoped table has row-level security enabled and forced; the runtime database role cannot bypass it and holds no DDL rights. An application-layer mistake cannot leak another tenant’s data.
- Deny by default. Authorisation is permission-based and re-checked server-side on every request. Interface visibility is never treated as a security boundary.
- No public database, no public core API. The browser talks to a backend-for-frontend; the core service has no public route in production.
- Card data never reaches us. Payments run through iyzico, an electronic money institution licensed by the Central Bank of Türkiye under Law No. 6493; card details are entered into a payment form hosted by iyzico and certified to PCI DSS Level 1.
Company & verification
Every claim below can be checked against a public registry.
- Registered company
- Wemeep Teknoloji Limited Şirketi · Trade registry 50696 · MERSİS 0801175518600001
- Technology development zone
- Dicle Teknokent, Diyarbakır — resident technology company
- Techno-entrepreneurship certificate
- T.C. Sanayi ve Teknoloji Bakanlığı · document no 2026-1408
- E-commerce registry (ETBİS)
- Registered with the Ministry of Trade on 13.08.2026 — publicly verifiable
Registered office: Yiğitçavuş Mah. Silvan Blv. Dicle Teknokent No: 222, İç Kapı No: 1, Sur / Diyarbakır. Contact: hello@wemeep.com · 0850 305 54 80.
Talk to us
Whether you are a manufacturer with a dealer network, or an investor looking at B2B infrastructure in emerging markets — write to us and we will reply within one business day. Live support is available every day, 09:00–18:00 (GMT+3, Türkiye).
Legal documents
Our Privacy Policy and Terms of Service are published in English. The contractual documents governed by Turkish law — the pre-contract information form, the distance sales agreement, the delivery and refund terms, the KVKK privacy notice and the data processing agreement — are published in Turkish, which is their authoritative language.